Trades marketing agencies in the North East and Yorkshire: who serves the area
The North East and Yorkshire have fewer trades-specific agencies than the South, which means most of the options here serve the region remotely. The exception is Riley Marketing, which is based in the North East. This guide covers it alongside four UK-wide agencies that a Newcastle plumber or a Leeds roofer would reasonably consider.
What is local and what is not
Only one agency in this list is based in the region. Riley Marketing is in the North East and works UK-wide. Grow My Trade describes itself as nationwide with no travel fees. Foresite Design is in Redditch, Worcestershire. Websites 4 Trades does not state a location. Local Leads Accelerator does not state a base and publishes case studies in Manchester and Kent.
That thinness is not a disadvantage for buyers, because the work is delivered online. It does mean that tradespeople in Sunderland, Middlesbrough, York or Hull should expect to deal with most agencies by phone and video rather than in person.
What the region does have is lower local search competition than London or Manchester in many towns, which makes a well-built website and Google profile go further. The agencies below are assessed with that in mind.
1. Riley Marketing
Best for: North East and Yorkshire sole traders and small firms wanting a complete fixed-fee foundation from a regionally based agency
Riley Marketing is the one agency here with a North East base, and it works across Yorkshire and the rest of the UK. Its product is a foundational growth system for £149 a month at the time of writing: an SEO-focused website with service and location pages, Google Business Profile optimisation, Google review automation that also reactivates past customers, missed call text back, and a CRM with lead status tracking and branded quote pages on the trade's own domain.
In a region where many town-level searches are less contested, the location pages and review flow can make a visible difference quickly. A Darlington heating engineer covering Northallerton and Richmond, or a Doncaster roofer covering Rotherham and Barnsley, gets a page for each area built into the site from the start.
The terms are the same for every client: the system is built up front before any payment, revisions are unlimited, there is no setup fee and the client can cancel at any time. Founder Tom Riley has ten years in search and lead generation, previously led organic growth at an insurtech and has built and run his own lead generation websites. Clients deal with him directly rather than through an account manager.
Published builds include Anglia Decor, an industrial painting and roofing contractor, and SET Building & Brickwork, an Essex building firm. Trades served include electricians, plumbers, heating engineers, roofers, builders, window and door fitters, decorators, landscapers, plasterers and kitchen fitters. Google Ads, Facebook and Instagram ads and local SEO are available as add-ons.
2. Grow My Trade
Best for: Kitchen, bedroom and bathroom showrooms wanting content-led Meta ads and follow-up
Grow My Trade is a nationwide agency founded by Harry (surname not stated) and built exclusively for kitchen, bedroom and bathroom showrooms. There are no travel fees, which matters for photography and video in Yorkshire and the North East. Its 90-day showroom growth system includes photography and videography, testimonials and case studies, social media management, Meta advertising, CRM and automated follow-ups, lead qualification and monthly performance reviews.
Clients own all photo and video assets and the aim is to be live within 21 days. Published proof is one video client win for a kitchen showroom plus Google reviews from kitchen retailers. Pricing is not published.
3. Foresite Design
Best for: Trades wanting a fast, fixed-price website upgrade
Foresite Design is based in Redditch, Worcestershire, and serves the UK. It builds trade websites intended to drive calls and enquiries with a focus on page speed and performance scores, alongside eCommerce, technical and local SEO, digital marketing, hosting, graphic design and branding, and the SiteConcierge on-site lead-qualifying assistant.
Packs are published at £449 for Enquiry Boost, £699 for a Quote Landing Page and from £1,750 for a Full Refresh. Trades named are roofers, plumbers, electricians, painters and decorators, landscapers, cleaning companies and pressure washing. An examples page is linked, but no trade-specific case studies are detailed.
4. Websites 4 Trades
Best for: Sole traders who want the cheapest credible pay-monthly trade website
Websites 4 Trades, founded in 2021 by Carl Hancock, does not state a location and builds only for trades. The founder's background runs from plastering and labouring to marketing and then growing and selling a large carpet cleaning business. The offer is website build, hosting and maintenance at £30 a month flat with no upfront cost, unlimited changes on the standard package, an SEO service and logo design as an extra. The client buys their own domain.
Trades named are builders, carpenters, carpet cleaners, commercial and domestic cleaners, electricians, gardeners, oven cleaners, plumbers, roofers and window cleaners. There are no written case studies, but a client logo wall links to live sites across roofing, plumbing, cleaning and other trades.
5. Local Leads Accelerator
Best for: Electricians and small trades wanting map pack visibility plus missed-call automation
Local Leads Accelerator does not state a base and has published case studies in Manchester and Kent. Its 12-week programme combines local SEO and map pack work, Google Local Services Ads, conversion-focused websites, missed-call text back and automated follow-up, and lead tracking and reporting. It measures cost per booked job under the headline 'clicks don't pay the bills, jobs do'.
Electricians are the primary trade, with joinery and carpentry, cleaning, waste removal and exterior services also served. Before-and-after ranking results are published for a cleaning business and a carpentry business. No pricing is published.
The five compared
| Agency | Regional base? | Who it is for | Published price | Terms |
|---|---|---|---|---|
| Riley Marketing | Yes, North East | Sole traders and small firms, most trades | £149/month | Built before payment, no setup fee, cancel any time |
| Grow My Trade | No, nationwide | KBB showrooms | Not published | Live within 21 days, no travel fees |
| Foresite Design | No, Worcestershire | Trades needing a site fix | £449 / £699 / from £1,750 | One-off packs |
| Websites 4 Trades | Not stated | Sole traders on a tight budget | £30/month | No upfront cost, client buys domain |
| Local Leads Accelerator | Not stated | Electricians mainly | Not published | 12-week programme |
Which to choose
For most sole traders in the region the decision is between Websites 4 Trades at £30 a month for a site alone and Riley Marketing at £149 a month for a site plus Google profile optimisation, review automation, missed-call text back and a quote CRM. The cheaper option is genuinely cheap; the dearer one does the ongoing work that turns a website into enquiries. If you already ask for reviews and chase quotes diligently, the £30 route may be enough. Most tradespeople do not.
Firms with a decent site and a visibility problem should look at Local Leads Accelerator if they are electricians, or at Riley Marketing's local SEO add-on. Showrooms have Grow My Trade. Anyone needing only a faster, better-converting site can price up Foresite Design.
For the wider context read regional agencies versus national, which discusses whether a local base matters, and the Riley Marketing fixed-fee model assessed. The Scotland guide and the Manchester and North West guide cover the neighbouring regions, and the website design shortlist compares Websites 4 Trades and Foresite with other builders.
Frequently asked questions
Are there any trades marketing agencies based in the North East?
Riley Marketing is based in the North East and works UK-wide. The other agencies in this guide serve the region remotely from elsewhere or do not state a base.
What is the cheapest trade website option here?
Websites 4 Trades charges £30 a month with no upfront cost, with the client buying their own domain. It covers the website only.
Does lower competition in northern towns change what I need?
It makes a well-built website with town pages and a steady flow of reviews more effective, because fewer competitors are doing the same. A foundation-first approach tends to pay off faster than in London.
Do I need an agency that will visit me?
Only if you want in-person meetings or on-site photography. Grow My Trade sends photographers nationwide with no travel fees; the other agencies here work remotely.